Innovation & Digitalisation

Digital transformation

Digital transformation and agility are based on the networking of interdisciplinary knowledge and experience. Therefore, we have created a network of consultants, coaches and trainers to support you selectively in the implementation of your goals.

Digital transformation - more than just IT

Companies must manage to meet the increasingly high demands of digitalisation with comprehensive and systematic approaches to solutions.

Mastering the digital transformation means being able to distinguish and actively shape the newly emerging fields of action. The scope of action of the digital transformation therefore goes far beyond that of IT, which is only one of several components of digitalisation. In order to systematically implement the digital transformation, we have developed the digitalisation model. In it, we have identified the five fields of action strategy, processes, empowerment, mindset and business models, which together represent the digital target picture.

Digital transformation - enabling the future

You have recognised that your company has to meet certain requirements for a successful future.

In addition to IT and technical requirements, new values, principles and methods are particularly needed to master the challenges. Besides all the beneficial characteristics, companies need one thing above all: agility.

ENGINEERING supports you in the digital transformation through experienced experts in all segments of digitalisation as:

  • Strategy consultant
  • Organisational consultants
  • IT Consultants
  • IT architects and software developers

With the concept of the digitalisation model, ENGINEERING offers its customers a systematic path to the digital future.

We also offer a digitalisation network with coaches and experts in agile methods and tools for implementation either holistically or in individual segments. This way, you can ensure that you make the best possible use of the potentials of digitalisation.

Digital transformation - the digitalisation model

Digital target image

A target image that is as concrete as possible is the starting point for a successful future and the digital transformation. The developed vision gives you a corridor in which you can develop yourself and your company. In which direction the first step from the centre of the circle leads you is up to you.

Your company will change, and it is important that you maintain an overview. All systems and actors involved will face challenges and have to act together.

For the digital transformation, it is important to establish the following areas of action:

Horizontal integration Networking of the entire value creation network and integration of all process steps with the aim of delivering a customised and individualised product.

Vertical integration Integration of the different levels of the company into a networked IT system. The linking of actors and IT enables flexible and dynamic control of the company.

Continuous Engineering

An end-to-end digital system from the customer through the processes to the product. Together with ENGINEERING, you achieve the fine art of digitalisation.

Talk to us:

  • Development of mission statements vs. development of goals
  • Mobilisation of internal and external know-how (Openspace events, experts, trend scouts)
  • Objective Key Results (OKR)
  • Vision development

Digital strategy

The digital strategy defines how your business goals can be achieved with the help of digital technologies. It combines the essential areas of people, organisation and technology in order to generate the best result for the customer.

In order to separate the essential from the non-essential and the feasible from the not (yet) feasible in this complex situation, the first, simple steps can help.

  • Analysis of the opportunities and challenges posed by the digital transformation
  • Customer needs in the new digital world that the company can serve
  • Vision development

A clear, digital strategy enables you to move safely into the further areas of digital transformation.

  • Digital processes: Give you a secure foundation so your people are free to tackle the real challenges
  • Digital Enablement: Put your company in a position to successfully master the digital transformation organisationally, methodically and technologically
  • Digital Mindset: The philosophy in the company must promote the digital transformation
  • Digital Business Models: Continuous change and consideration of customer needs are the fine art of digitalisation

Talk to us:

  • Market and environment analyses
  • Maturity analyses
  • Scenario analyses
  • Strategy development

Digital processes

At a certain level of maturity, processes can be further optimised and improved with the help of technical support. In most cases, the digital transformation means that existing habits have to be changed.

An essential part of the processes is the employee, who has enormous opportunities at his or her disposal through Future Work and an agile way of working. The horizontal integration of people and systems along the value stream increases flexibility and the quality of service delivery.

The use of information and communication technologies and their networking offers organisations greater efficiency. Challenges in vertical integration are the continuous and secure exchange of data as well as the proper further processing of information between technical-telematic systems (so-called Cyber Physical Systems, CPS) and classic IT systems. 

Digital empowerment

The digital enablement of a company refers to two essential aspects that are to be considered completely differently:

  • The human being
    People, with their unique abilities to be creative and to act unconventionally, set the direction in their data-based environment. The employee must have the right “access” to the digital environment through his or her skills.
  • The systems
    The system world that captures, processes and makes accessible the data and information. The data can be addressed to other systems in the company or to the employee. Digital process components that are not networked and work without a common language are not capable of leveraging the necessary potential.

In order for the combination of people and technology to be a success, the issue of security or IT security is of central importance. The employees must have confidence in the information systems in order to be able to act reliably within a regulated framework. On the one hand, this is about the handling of data and on the other hand, it is also about physical security.

Digital Mindset

Digitalisation is about bringing people and technology together. This requires a “digital mindset” among employees. Technological solutions are omnipresent. Only efficient use in daily life allows the company to realise the benefits and generate the desired added value.

In order to establish a digital mindset in the company, it is not enough to use the technologies available on the market. In addition, the attitude and behaviour of the people in an organisation are relevant. An environment in which employees can safely experiment with their ideas and in which the lessons from their experiments are systematically recorded, analysed and implemented is a target image of the digital mindset. Social media, big data, cloud, AI analytics and robotics are trends that are transforming everyday work and the business model.

The employees of your company must: 

  • Understand the impact of new technologies and be able to recognise their potential
  • Use the technological possibilities for decision-making and validate them with the help of data
  • Recognise the possibilities of networking and set aside reservations 

These changes also require employees to take on more responsibility and control. The transformation to digital thinking is a multi-stage process. After empowering the employees, the existing and entrenched structures have to be broken down. This does not mean that the existing is wrong. The stability from the known helps the organisation when it starts to develop new skills. But the new must not be forced into the old, existing scales and metrics. It must develop freely and in a suitable environment.  

Digital business models

A digital business model, like an analogue business model, focuses on the enterprise of the company.

  • It describes the added value that the company generates for the customer
  • It answers questions about customer segments and customer interaction
  • It provides information on the service provided and how a corresponding business success is generated from it.

The existing analogue services of the previous business models are extended by a virtual / digital service promise to the end customer. This requires the integration of digital solutions. Technological change is turning customers into well-connected and informed players who want to exert their influence more and more.

The customers’ demand for individualisation of services is constantly growing, whereas the company has to deal with a shortened product life cycle. New digital business models allow companies to act agilely and flexibly on the market, to recognise opportunities early on and to take advantage of them. A digital business model can be successful as long as the digital technologies used in a company are networked without disruption, processes are digitalised, process chains are automated and the employees have the right mindset.

Innovation & Digitalisation


Digital transformation is not just an app. It affects all areas of the company, the employees and also the customers.


Digital transformation

Read interesting articles from our blog on the topic of digital transformation.

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Talk to our expert

Hans-Peter Knaust

Our passion is to develop strategies with our clients and to implement them successfully. In doing so, we build not only on methodological knowledge, but especially on trust, many years of experience and industry expertise.

Hans Peter Knaust
Managing Director of ENGINEERING